By: Bethany Myers

In the whirlwind of the fashion landscape, where trends come and go like the changing seasons, a new star emerges on the horizon. Olivia Lorèn The Label, a fledgling venture born in the warm embrace of June 2023, is already making waves with a reputation for timeless elegance and unwavering quality. Far from a mere jewelry brand, Olivia Lorèn The Label crafts pieces that speak to the soul, blending sophistication with resilience in a harmonious dance of style and substance. Join us as we embark on a journey into the heart of Olivia Lorèn The Label, where each creation tells a story of passion, craftsmanship, and the pursuit of enduring beauty.

History of the Business

Embarking on the journey to create Olivia Lorèn The Label in June 2023, founder Rita Tischler drew inspiration from her daughter, Olivia Lorèn. The catalyst for initiating the business was rooted in the desire to attain flexibility while nurturing a young family, contributing financially, and concurrently pursuing a passion. Witnessing others adeptly navigate the intricate balance between work, family, social engagements, and more inspired Rita to embark on a similar journey, albeit on her own terms. Olivia Lorèn The Label was conceived as a response to the need for a venture that harmonizes these diverse facets of life. Rita firmly believes that Olivia Lorèn The Label serves as the missing piece, filling the void in their journey and offering a source of joy, income, and equilibrium.

At the brand's core is a commitment to delivering meticulously handcrafted pieces using lab-grown diamonds, solid 14K gold, and genuine gold plating. Born from the aspiration to merge sophistication with resilience, their collections are designed to empower individuals to express their distinctive style, seamlessly intertwining the timeless elegance of solid gold and the brilliance of lab-grown diamonds with the demands of active lifestyles.

In a world inundated with fleeting trends of jewelry that demands constant upkeep, customers face a persistent challenge: finding accessories that seamlessly fuse timeless styles with enduring durability. The frustration of tarnished everyday pieces and the need for frequent replacements have left many yearning for a brand that marries modern luxury with resilience. At Olivia Lorèn The Label, they dare to redefine modern everyday jewelry. The collections are comprised of lab-grown diamonds, solid 14K gold, and genuine gold-plated jewelry with 1-micron e-coating to resist tarnish and withstand the rigors of daily life. The brand stands as the go-to for those who seek jewelry that not only captures the essence of enduring style but also embodies the resilience required for the dynamic nature of contemporary living. Olivia Lorèn The Label ensures that customers never have to compromise quality for style.

Success Stories and Milestones

During the inaugural week of the launch, strategically timed just a week before Christmas, the sales milestone achieved surpassed both expectations and served as a gratifying affirmation. This early success underscored the notion that they had not only created something substantial but had also addressed a notable void within the industry. It was a defining moment that signaled the inception of something significant. Recognizing that this accomplishment marked merely the beginning, the founder felt a surge of enthusiasm to propel the needle further toward the larger goals that were set for the company.

Community Connection

Rita resides locally with her family in Newport Beach, and the business was born in Southern California. She stands by her collection as it is an extension of who she is and what she stands for. Part of the business strategy is building brand recognition in local markets and actively connecting with the community to understand their preferences. By addressing the void in their quest for jewelry that aligns with their individual styles and endures the demands of daily life. For those seeking last-minute gifts year-round, Olivia Lorèn The Label provides complimentary same-day delivery within a 5-mile radius of 92660. Explore all promotions on their social media page @olivialorenthelabel.

A Message to the Community

“We extend an invitation to explore and experience our jewelry brand. Behind every piece is a dedicated effort involving meticulous research to ensure distinctiveness, the fulfillment of a discernible gap, and the creation of pieces that resonate with the preferences of women. The ultimate satisfaction lies in the ability to bring joy to customers by contributing unique, durable pieces to their jewelry collection. We have poured passion and hard work into crafting each item, with the intention of standing out and making a positive impact.”

Future Projects and Goals

Looking ahead, Rita envisions incorporating charitable initiatives into the business model as it continues to thrive and achieve more consistent sales. Gratitude serves as a driving force behind this commitment, motivating Rita and her team to avoid complacency and take proactive steps to contribute to the greater good. Acknowledging the privilege of pursuing work that they are passionate about, they are determined to leverage this opportunity to positively impact charitable causes.

Life Outside of Work

Balancing the responsibilities of motherhood, running a business, and fulfilling various roles such as wife, friend, and fundraiser demands a significant amount of time. Amidst these commitments, Rita finds joy in engaging in personal activities that are rejuvenating, including meeting friends for drinks or lunch and/or going to the gym, ending with time in the sauna. Riding bikes with her children is another activity that brings her a sense of fulfillment and contributes to their overall well-being. These moments of leisure not only allow Rita to recharge but also serve as a reminder of the importance of embracing life's simple pleasures amidst the complexities of a busy schedule.

Local Shout Outs

In the vibrant community of Orange County, Rita finds inspiration and support from local favorites. From exquisite dining experiences at Bello by Sandro to rejuvenating beauty sessions at Luxseries Salon, Rita, and her jewelry business are proud to call Orange County home.

As Olivia Lorèn The Label continues to carve its path in the world of luxury jewelry, it remains steadfast in its commitment to excellence, resilience, and community. With each meticulously crafted piece, it not only adorns its wearers with elegance but also empowers them to embrace their unique style with confidence. Rooted in passion and driven by a vision of enduring beauty, Olivia Lorèn The Label invites you on a journey of timeless sophistication, where every piece tells a story of grace, resilience, and the pursuit of brilliance.

In a world where trends may fade, Olivia Lorèn The Label shines bright with enduring style and grace.

www.olivialorenthelabel.com | IG @olivialorenthelabel