Bluejay Bikes: Crafting Joyful Rides for a Greener Future
Bluejay Bikes Flagship Store in Newport Beach
For those who crave style, performance and sustainability in their daily rides, Bluejay Electric Bikes offers an exceptional experience that’s redefining cycling in Newport Beach. Bluejay’s flagship store at 149 Riverside Avenue is more than just a bike shop—it’s a gateway to a new lifestyle, inviting everyone to experience the joys of biking in vibrant, eco-friendly ways. Founded in 2019, Bluejay’s journey started with a simple, joyful ride that sparked a vision: create e-bikes that are as beautiful as they are functional, with an emphasis on family, personalization, and high-quality design.
Founder Jen Cohen Bogan knew she was onto something special after her first e-bike ride left her grinning ear to ear. Fueled by the vision to spread this happiness, she aimed to design a bike that didn’t yet exist—a bike that was powerful, elegantly crafted, and family-friendly, loaded with thoughtful touches. This vision became the Bluejay Premiere, the company’s flagship model, and from there, the brand blossomed into a lifestyle favorite with new models like the Sport, Wild for children, and the just-released Premiere Lite, all designed to suit every rider's need and style.
Bluejay is about more than just beautiful bikes; it’s about transforming the way we travel daily. “Reimagine the Journey” isn’t just a slogan; it’s the mission behind every detail in Bluejay’s design. From ergonomic saddles and wide handlebars to high-quality hydraulic disc brakes and torque-filled mid-drive motors, Bluejay bikes are crafted with customer comfort, safety and usability at the forefront. Plus, these bikes come fully loaded with accessories like lights, bells, racks and even holders for everything from coffee cups to pets. Bluejay has also carefully curated baskets and racks to add function and flair to each model.
Personalization is another cornerstone of the Bluejay experience. Riders can choose from an array of colors and finishes, making it easy to create a bike that truly feels like theirs. This attention to detail is a big part of what makes Bluejay stand out, and it’s no surprise that fans include tastemakers and celebrities like Gwyneth Paltrow, Chrissy Teigen, Jennifer Garner and many others who championed the brand from the start. Bluejay’s celebrity buzz is purely organic—each endorsement is heartfelt and unsolicited, a testament to the genuine appeal of these bikes.
Bluejay’s philosophy is simple yet powerful: encourage a lifestyle that’s healthier, more connected and environmentally friendly. As Bogan shares, “If I could bottle the smile that people have the first time they ride a Bluejay e-bike, I would.” Her dream? To make e-biking a movement—one where more people trade four wheels for two, breathing in fresh air, connecting with nature, and enjoying the journey.
Looking forward, Bluejay is gearing up for exciting expansions and new model launches that promise to reach even broader audiences, including international markets. The launch of the Premiere Lite, just in time for the holiday season, opens up even more possibilities for riders to experience the magic of Bluejay. Beyond the bikes, Bogan’s vision for the future includes creating more accessories, more customizations, and more opportunities for people everywhere to embrace the Bluejay way of life.
Bluejay bikes are a great gift for a loved one this holiday season! Stop by their Newport Beach location and test ride the finest e-bikes on the market. With every rental, you get access to perks and discounts that make it easy to fall in love with this transformative ride. Visit Bluejay Bikes or follow them on Instagram @bluejaybikes.
Bluejay Electric Bikes
149 Riverside Avenue, Suite B, Newport Beach | (949) 877-8848 | support@bluejaybikes.com